Pacific kava is in high demand, after the opening of Australian markets to commercial imports, raising hopes for increased interest across other global markets in Asia, North America, and the European Union.
Pacific kava exporters and farmers showcased this growth potential at the Pacific Week of Agriculture and Forestry (PWAF) taking place from 6-10 March in Nadi, Fiji.
The “Pacific Kava: Rooting the industry in exports” event was organised by the Pacific Community (SPC) in collaboration with the Pacific Islands Forum Secretariat (PIFS) and funded by the European Union through the Safe Agricultural Trade Facilitation through Economic Integration in the Pacific (SAFE Pacific) project. Public and private sector stakeholders, Pacific government representatives, non-governmental organisations, farmers, and exporters from across the region took part.
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